Whether you are a product- or service-based business, you would require a website or you might already have it. The point is that your website not only tells your customers or potential customers about your products and services, but it is also a money minting machine, if used tactfully.
A website should be visually appealing and at the same time, an entrepreneur should try his level best to make it financially viable too.
I’m going to share with you four things that you can implement on your own website (even with little traffic) to help generate more income to support your business online.
1. Affiliate links
Becoming an affiliate is a brilliant way to generate revenue substantially and at the same time, you can build a solid relationship with your audience. In this way, you not only get a commission for every purchase that comes from your referral, but you are also able to increase your credibility. One thing to be kept in mind is, you have to disclose that you are offering affiliate links. If your recommendations are strong and relevant to the viewers, they would definitely come back for more.
2. Sequenced opt-ins
Publishing fresh and unique content is the key to success of any website. You should regularly keep updating the contents of your site and in addition to this, you can run campaigns such as a 21 day challenge or alternatively you can also opt for a video series.
3. Hold webinars for viewers.
No matter how expensive campaign you run, it does takes time to drag customers to your website. Building trust among the customers is not an easy task. Generally, businesses list their products and services on their website. You can take a step ahead and include webinars and online workshops related to your business. This would again increase your credibility and moreover, people always love to see something new. Once viewers get interested in your products, rest would be a cakewalk. You can take the help of tools like Easy Webinar and Webinar Ally that are good at managing online webinars.
4. Focus on quality rather than quantity
Everyone loves numbers and most of the online marketers must be well acquainted with the ‘1000 true fans theory by Kevin Kelly’. This theory states that a true fan is someone who holds a firm belief in you and buys whatever you sell because it is you who is selling something and as per Kevin, the ultimate goal of any business is to get 1000 true fans. He further emphasizes on quality rather than quantity. Of course, numbers are important, but keeping quality in check would drag more and more people towards you. These fans would help you to make another 1000 fans and the chain continues.
All these steps would help you to increase more traffic to your site and thus increase revenue.
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